{"id":73,"date":"2026-10-28T12:36:54","date_gmt":"2026-10-28T09:36:54","guid":{"rendered":"https:\/\/wom.beauty\/?p=73"},"modified":"2026-10-28T12:36:54","modified_gmt":"2026-10-28T09:36:54","slug":"prada-reclaims-lyst-ranking-top-spot-celine-cracks-top-10","status":"publish","type":"post","link":"https:\/\/wom.beauty\/?p=73","title":{"rendered":"Prada Reclaims Lyst Ranking Top Spot, Celine Cracks Top 10"},"content":{"rendered":"


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\n\tLONDON \u2014 <\/strong>For the third quarter of 2026, Prada returned to the top of Lyst\u2018s hottest brands ranking for the first time since the fourth quarter of 2023, as the latest index pointed to shoppers\u2019 growing appetite for brands with a distinctive point of view.<\/p>\n

\n\tThe Milanese fashion house rose five places to number one, with demand increasing 55 percent quarter-over-quarter.<\/p>\n

\n\tLyst said the retail launch of its fall 2026 collection in the third quarter helped turn fashion week attention into shopping interest.<\/p>\n

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\t\t\t\t\t\t\"The<\/p><\/div>\n<\/p><\/div>\n<\/figure>\n<\/div>\n

\n\tThe show embraced an intentionally decayed, ravaged and layered aesthetic with 15 models walking the space four times each, adding or removing garments with every pass to reveal hidden pieces, such as a 1950s-inflected dress transforming from a flared skirt, or cotton drawers and gray sweaters tucked beneath a trim black pantsuit.<\/p>\n

\n\tBeyond the runway buzz, the Prada Wish Pouch, a style first introduced in 2024, became the quarter\u2019s hottest product, with demand surging 500 percent quarter-over-quarter. <\/p>\n

\n\tCeline also gained five places, reaching the top 10 for the first time. The brand\u2019s quarter included a collaboration with Reebok, the launch of its L\u2019\u00c9t\u00e9 collection, and well-received men\u2019s and women\u2019s shows, which were both ranked among the top 10 collections for the spring 2027 season by WWD.<\/p>\n

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\t\t\t\t\t\t\"Backstage<\/p><\/div>\n<\/p><\/div>

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\t\t\t\t\tBackstage at the Celine men\u2019s spring 2027 show. <\/span><\/p>\n

\t\t\t\t\t\t\t\t\tAdam Katz Sinding\/WWD<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n

\n\tBottega Veneta climbed three spots in the period to 11th place, as demand rose 66 percent quarter-over-quarter. Lyst said interest centered on Louise Trotter\u2019s debut spring 2026 collection, particularly its bags and accessories.<\/p>\n

\n\tDries Van Noten entered the ranking at 16th, supported by a 27 percent quarterly increase in demand. Its Long Wrap Scarf-Skirt landed in the top five among the hottest products.<\/p>\n

\n\tDiesel returned to the ranking at 18th place after its viral spring 2027 show, capping off Glenn Martens\u2019 transformative five-year tenure at the label. Khaite debuted at the 20th spot, with online shoppers searching for its Danielle Jeans and Oliver Peoples eyewear collaboration.<\/p>\n

\n\tLyst namechecked Conner Ives, Emily Dawn Long and Mfpen as moving fast-rising brands this quarter. Searches for Conner Ives, known for reworking vintage T-shirts and deadstock, rose 49 percent, helped by its Reconstituted Vintage Robe. The New York-based Emily Dawn Long saw demand rise 17 percent, while Mfpen from Copenhagen recorded a 37 percent increase quarter-over-quarter.<\/p>\n

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\t\t\t\t\t\t\"The<\/p><\/div>\n<\/p><\/div>

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\t\t\t\t\tThe Lyst\u2019s hottest products ranking for Q3 2026<\/span><\/p>\n

\t\t\t\t\t\t\t\t\tCourtesy<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n

\n\tThe product ranking reflected both statement dressing and familiar styles returning to favor.<\/p>\n

\n\tWith Prada\u2019s Wish Pouch taking first place after demand surged nearly 500 percent, Celine and Reebok\u2019s Freestyle Lo ranked third, while Vans\u2019 Premium Authentic reached fourth amid renewed interest in 2010s fashion. Slouchy top-handle bags spanned price points, with Cos\u2019 Trullo Flap at top two and Balenciaga\u2019s Rodeo Bag at the eighth spot.<\/p>\n

\n\tOther top 10 products included Cartier\u2019s Tank watch, which saw demand climb 83 percent quarter-over-quarter, Free People\u2019s Forever Young Bloomer Pants and Phoebe Philo\u2019s Peak Sunglasses, whose demand rose 525 percent.<\/p>\n<\/div>\n


<\/p>\n","protected":false},"excerpt":{"rendered":"

LONDON \u2014 For the third quarter of 2026, Prada returned to the top of Lyst\u2018s hottest brands ranking for the first time since the fourth quarter of 2023, as the latest index…<\/p>\n","protected":false},"author":1,"featured_media":74,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-73","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-stories"],"_links":{"self":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts\/73","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=73"}],"version-history":[{"count":0,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts\/73\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/media\/74"}],"wp:attachment":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=73"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=73"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}