{"id":235,"date":"2026-11-05T18:06:34","date_gmt":"2026-11-05T15:06:34","guid":{"rendered":"https:\/\/wom.beauty\/?p=235"},"modified":"2026-11-05T18:06:34","modified_gmt":"2026-11-05T15:06:34","slug":"louis-vuitton-2026-holiday-campaign-celebrates-magic-of-train-travel","status":"publish","type":"post","link":"https:\/\/wom.beauty\/?p=235","title":{"rendered":"Louis Vuitton 2026 Holiday Campaign Celebrates Magic of Train Travel"},"content":{"rendered":"


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\n\tTHE GREAT RAILWAY BAZAAR:<\/strong> In Louis Vuitton\u2019s 2026 holiday campaign, the journey is the destination.<\/p>\n

\n\tThe French luxury brand celebrates \u201cthe magic of reunions and the excitement of departure\u201d in a campaign lensed by Oliver Hadlee Pearch that will break on Thursday on its website and social platforms.<\/p>\n

\n\tSet in a snowy train station to Joe Jackson\u2019s catchy \u201880s hit \u201cStepping Out,\u201d the accompanying film is directed by Rubberband, the duo composed of Jason Filmore Sondock and Simon Davis. It captures the anticipation of holiday journeys through chance encounters, playful moments and the countdown to departure, in line with Vuitton\u2019s signature Art of Travel tagline.<\/p>\n

\n\tThe campaign echoes the theme of Nicolas Ghesqui\u00e8re\u2019s fall 2025 womenswear collection, for which he polled members of his design team for their favorite films involving trains \u2014 among them \u201cBrief Encounter,\u201d \u201c2046,\u201d \u201cSnowpiercer\u201d and \u201cHarry Potter and the Sorcerer\u2019s Stone.\u201d<\/p>\n

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\t\t\t\t\tA model wears the Carr\u00e9 LV En Fleurs silk scarf.<\/span><\/p>\n

\t\t\t\t\t\t\t\t\tOliver Hadlee Pearch\/Courtesy of Louis Vuitton<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n

\n\tAnd it underscored synergies with parent company LVMH Mo\u00ebt Hennessy Louis Vuitton\u2019s travel ventures, namely through its strategic partnership with French hotelier Accor to accelerate the development of the Orient Express brand through trains, hotels and sailing ships. <\/p>\n

\n\tThe railway theme carried over into Vuitton\u2019s holiday windows, which feature five worlds: the Alpine Horizon, the Big Apple, the Blossom Garden, the Moonlight Valley and the Golden Dunes. Miniature trains travel from one landscape to the next, while Christmas trees in most Vuitton stores will feature train garlands winding around their branches.<\/p>\n

\n\tThe campaign launch will be followed by the opening on Saturday of an immersive pop-up at Vuitton\u2019s store in the Shibuya district of Tokyo featuring a series of miniature worlds, in addition to a room where products are presented in a setting inspired by a wooden trunk.<\/p>\n

\n\tAlongside the leather goods, luggage, accessories, sneakers and jewelry featured in the ads, Vuitton is rolling out a holiday beauty collection inspired by its Monogram Rouge lipstick shade.<\/p>\n

\n\tThe capsule Louis Vuitton La Beaut\u00e9 line will feature five products in burgundy lacquered cases embellished with hand-painted Monogram flowers, including a new matte version of the lip color. This will be accompanied by a line of canvas accessories in a similar red hue.<\/p>\n

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\t\t\t\t\t\t\"A<\/p><\/div>\n<\/p><\/div>

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\t\t\t\t\tA Louis Vuitton vanity bag in burgundy with special edition LV Monogram Rouge lipsticks and LV Ombres palette.<\/span><\/p>\n

\t\t\t\t\t\t\t\t\tMaxime Poiblanc\/Courtesy of Louis Vuitton<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<\/div>\n


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THE GREAT RAILWAY BAZAAR: In Louis Vuitton\u2019s 2026 holiday campaign, the journey is the destination. The French luxury brand celebrates \u201cthe magic of reunions and the excitement of departure\u201d in a campaign…<\/p>\n","protected":false},"author":1,"featured_media":236,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-235","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-stories"],"_links":{"self":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts\/235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=235"}],"version-history":[{"count":0,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts\/235\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/media\/236"}],"wp:attachment":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}