{"id":17,"date":"2026-10-26T20:30:21","date_gmt":"2026-10-26T17:30:21","guid":{"rendered":"https:\/\/wom.beauty\/?p=17"},"modified":"2026-10-26T20:30:21","modified_gmt":"2026-10-26T17:30:21","slug":"net-a-porter-taps-42-brands-for-first-of-its-kind-holiday-capsule","status":"publish","type":"post","link":"https:\/\/wom.beauty\/?p=17","title":{"rendered":"Net-a-porter Taps 42 Brands for First-of-Its-Kind Holiday Capsule"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"article-content\">\n\t\t\t\t\t\t\t\t\t<!-- do not apply CSS styles to this element! --><\/p>\n<div class=\"pmc-paywall\">\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<strong>DRESS TO IMPRESS: <\/strong>For the first time, luxury e-tailer Net-a-porter is turning its holiday campaign into a collective design proposition, bringing 42 designer brands together for an exclusive capsule collection.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tLaunching Monday, the first-of-its-kind initiative includes names such as Saint Laurent, Dolce &amp; Gabbana, Rabanne, Aaron Esh, Nour Hammour, Vivienne Westwood and Jimmy Choo, alongside many others.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tHighlights in the vibrant and dress-to-impress range include a sheer dress by Dilara Findikoglu, a burgundy one-shoulder feather-trimmed, sequined gown from Taller Marmo, a velvet Mandarin jacket by R\u00f3he and drawstring pouches by Sophie Buhai.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   aligncenter size-large aligncenter lrv-u-max-width-100p\" style=\"width:100%; max-width:763px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/763)*100%);\">\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000034-1.jpg?w=224\" alt=\"Net-a-porter Holiday Capsule\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000034-1.jpg 1906w, https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000034-1.jpg?resize=112,150 112w, https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000034-1.jpg?resize=224,300 224w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"763\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Net-a-porter Holiday Capsule<\/span><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe holiday capsule arrives at a time when Net-a-porter has been sharpening its focus on product, service and storytelling under chief executive officer Heather Kaminetsky.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIn March, Kaminetsky told WWD that her objectives were to rebuild a profitable, full-price business and restore the retailer\u2019s fashion authority through a more focused, highly styled vision.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   aligncenter size-large aligncenter lrv-u-max-width-100p\" style=\"width:100%; max-width:1024px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((677\/1024)*100%);\">\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000001-1.jpg?w=300\" alt=\"Net-a-porter Holiday Capsule\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000001-1.jpg?w=2048 2838w, https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000001-1.jpg?resize=150,99 150w, https:\/\/wwd.com\/wp-content\/uploads\/2026\/10\/000001-1.jpg?resize=300,198 300w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"677\" width=\"1024\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Net-a-porter holiday capsule<\/span><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tKaminetsky has also emphasized exclusive product and closer relationships with high-spending clients, including through \u201csecret shops,\u201d personal shopping and intimate events. The holiday capsule puts that strategy on a broader stage, gathering 42 brands around a single retail destination and seasonal moment.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe effort follows Net-a-porter\u2019s use of events and editorial storytelling to reinforce its luxury positioning. To wit, the e-tailer cohosted a dinner at the British Museum with Erdem during Frieze Week, pairing fashion with a private viewing of the Bayeux Tapestry.<\/p>\n<\/div><\/div>\n<p><br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DRESS TO IMPRESS: For the first time, luxury e-tailer Net-a-porter is turning its holiday campaign into a collective design proposition, bringing 42 designer brands together for an exclusive capsule collection. Launching Monday,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":18,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-17","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-stories"],"_links":{"self":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts\/17","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17"}],"version-history":[{"count":0,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/posts\/17\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=\/wp\/v2\/media\/18"}],"wp:attachment":[{"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wom.beauty\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}